Jessica Stam Canadian top fashion model biography and images (photos)

Jessica Stam Canadian top fashion model biography and images (photos)
Name: Jessica Stam
Nationality: Canadian
Ethnicity: Canadian
Hair Color: Blonde, Eye Color: Blue
Date of Birth: April 23 1986
Place of Birth: Kincardine, Ontario, Canada
Height: 5'10.5" ; 179cm
Measurements: (US) 34-24-34 ; (EU) 86.5-61-86.5
Dress Size: (US) 4 ; (EU) 34
Shoe Size: (US) 9 ; (EU) 41

Agencies:

Anna Sui 'Flight of Fancy' fragrance, Atsuro Tayama, Banila.B, Bonne Belle, Bottega Veneta, BCBG Max Azria, Bulgari, Cerruti Jeans, Calvin Klein 'CK One' fragrance, Christian Dior, DKNY, DKNY 'Delicious Night' fragrance, Dior beauty, Dolce & Gabbana, GAP, Giorgio Armani, Holt Renfrew, H&M, Kenzo, Loewe, Marc Jacobs, Martine Sitbon, Miss Sixty, Miu Miu, Prada, Roberto Cavalli for H&M, SJ, Valentino, Vera Wang, Versus

Magazine Covers:

Australia: 'Vogue' - November 2007
Canada: 'Toronto Fashion' - March 2004; 'Flare'- November 2004
China: 'Vogue'
France: 'Numéro' - August 2004; 'Vogue' - November 2006
Italy: 'Vogue' - September & November 2003; 'Vogue' - July & August 2004; 'Vogue Supplement' - September 2004; 'Vanity Style'
Japan: 'Spur' - November 2004; 'Vogue' - November 2004, 'Vogue' - May 2006; 'Vogue' - April, August & October 2007
Korea: 'Vogue' - January 2006; 'W' - February 2006; 'VogueGirl' - November 2006; 'Vogue' - April 2007
Mexico: 'Vogue' - August 2007
UK: 'Vogue' - August 2006; 'Vogue' - February 2007
US: 'i-D' - September 2004
Fashion Shows:

Ready to Wear - Spring/Summer 2003: {Chanpaul, Emilio Cavallini, Haneza, MM Facchinelli, Mary Ping, Michelle Janks, Morgan, Richard Tyler, Victor de Souza, Yuki Torii}

Ready to Wear - Fall/Winter 2003: {Clements Ribeiro, Emma Cook, Gibo, Jill Stuart, Julien MacDonald, Krizia, Luella, Marc Jacobs, Nicole Farhi, Preen, Ronald Mouret, Sophia Kokosalaki, Tyler}

Ready to Wear - Spring/Summer 2004 {Alessandro Dell'Acqua, Alexander McQueen, Amaya Arzuaga, Anna Sui, Atsuro Tayama, BCBG Max Azria, Borbonese, Chanel, Custo Barcelona, DKNY, Derek Lam, Gaetano Navarra, Guerriero, Just Cavalli, Lanvin, Louis Vuitton, Luella Bartley, Marc Jacobs, Marc by Marc Jacobs, Moschino, Moschino Cheap & Chic, Salvatore Ferragamo, Sonia Rykiel, Sportmax, Stella McCartney, Versus, Vivienne Tam, Y-3, Y & Kei}
Ready to Wear - Fall/Winter 2004: {Alexander McQueen, Anna Sui, Blumarine, Borbonese, Burberry, Chanel, Christian Lacroix, Cividini, D&G, DKNY, Dolce & Gabbana, Emilio Pucci, Hermes, Isaac Mizrahi, J Mendel, Jeffrey Chow, Jennifer Nicholson, Jill Stuart, Kenzo, La Perla, Lanvin, Loewe, Louis Vuitton, Marc Jacobs, Marc by Marc Jacobs, Martine Sitbon, Michel Klein, Miu Miu, Moschino, Moschino Cheap and Chic, Nanette Lepore, Nina Ricci, PHI, Prada, Rick Owens, Sonia Rykiel, Stella McCartney}

Ready to Wear - Spring/Summer 2005: {Alessandro Dell'Acqua, Anna Molinari, Anna Sui, BCBG Max Azria, Burberry, Byblos, Cacharel, Celine, Chado Ralph Rucci, Chanel, Charles Anastase, Christian Dior, Costello Tagliapietra, D&G, Diane von Furstenberg, Dolce & Gabbana, Donna Karan, Dries van Noten, Emanuel Ungaro, Emilio Pucci, Exte, Giles Deacon, Hermes, Jean Paul Gaultier, John Galliano, Kenzo, La Perla, Lancetti, Louis Vuitton, Marc Jacobs, Marc by Marc Jacobs, Michel Klein, Miu Miu, Moschino, Moschino Cheap and Chic, Nina Ricci, Peter Som, Pollini, Prada, Richard Chai, Sonia Rykiel, Sophia Kokosalaki, Sportmax, Stephen Burrows, Y and Kei, Zac Posen}
Haute Couture - Spring/Summer 2005 : {Jean Paul Gaultier}

Ready to Wear - Fall/Winter 2005: {Alberta Ferretti, Alexander McQueen, Ann Demeulemeester, Anna Molinari, Anna Sui, Antonio Berardi, BCBG Max Azria, Bottega Veneta, Burberry, Byblos, Cacharel, Celine, Christian Dior, Cividini, Cynthia Steffe, D&G, Diesel StyleLab, Dolce & Gabbana, Donna Karan, Dries van Noten, Emanuel Ungaro, Esteban Cortazar, Giles Deacon, Habitual, Hermes, Jean Paul Gaultier, John Galliano, John Varvatos, Just Cavalli, Kenzo, Love Sex Money, Marc Jacobs, Marc by Marc Jacobs, Matthew Williamson, MaxMara, Michael Kors, Moschino Cheap & Chic, Nanette Lepore, Peter Som, Pringle of Scotland, Reem Acra, Richard Chai, Roberto Cavalli, Roland Mouret, Sportmax, Sweetface, Versace}

Ready to Wear - Spring/Summer 2006: {Alberta Ferretti, Alessandro Dell'Acqua, Alexander McQueen, Anna Sui, Antonio Berardi, Atsuro Tayama, BCBG Max Azria, Balenciaga, Belstaff, Behnaz Sarafpour, Borbonese, Burberry, Cacharel, Celine, Chloe, Christian Dior, Cividini, Corso, Costello Tagliapietra, Cynthia Steffe, D&G, Dolce & Gabbana, Donna Karan, Dries van Noten, Dsquared2, Emanuel Ungaro, Esteban Cortazar, Etro, Givenchy, Hermes, Jean Paul Gaultier, Kenzo, L.A.M.B. by Gwen Stefani, La Perla, Lanvin, Libertine, Louis Vuitton, Michael Kors, Miu Miu, Moschino, Nanette Lepore, Nina Ricci, Peter Som, Prada, Proenza Schouler, Roberto Cavalli, Roland Mouret, Salvatore Ferragamo, Sportmax, Stella McCartney, Temperley, Trend Les Copains, Tuleh, Valentino, Versace, Viktor & Rolf, Y-3}
Ready to Wear - Fall/Winter 2006: {Alberta Ferretti, Alessandro Dell'Acqua, Anna Molinari, Anna Sui, BCBG Max Azria, Balenciaga, Belstaff, Burberry, Cacharel, Celine, Chloe, Christian Dior, D&G, DKNY, Dolce & Gabbana, Donna Karan, Dries van Noten, Dsquared2, Emanuel Ungaro, Emilio Pucci, Etro, Gai Mattiolo, Givenchy, Hermes, Iceberg, J. Mendel, Jasmine Di Milo, Jean Paul Gaultier, Jill Stuart, John Galliano, Kenzo, La Perla, Louis Vuitton, Luella Bartley, Malo, Marc Jacobs, Marc by Marc Jacobs, MaxMara, Miu Miu, Moschino Cheap & Chic, Nina Ricci, Oakley, Peter Som, Pringle of Scotland, Rag & Bone, Roberto Cavalli, Sonia Rykiel, Sportmax, Strenesse, Trend Les Copains, Valentino, Viktor & Rolf, Zac Posen}

Haute Couture - Fall/Winter 2006: {Armani Prive, Chanel, Christian Dior, Givenchy, Jean Paul Gaultier, Valentino}
Ready to Wear - Spring/Summer 2007: {6267, Alexander McQueen, Anna Molinari, Anna Sui, BCBG Max Azria, Balenciaga, Balmain, Belstaff, Blumarine, Burberry, Carolina Herrera, Celine, Chloe, Christian Dior, Christian Lacroix, D&G, DKNY, Dolce & Gabbana, Donna Karan, Dries van Noten, Dsquared2, Emanuel Ungaro, Emilio Pucci, Etro, Fendi, Gaetano Navarra, Givenchy, Gucci, Hermes, J. Mendel, Jasmine di Milo, Jean Paul Gaultier, Jenni Kayne, John Galliano, Karl Lagerfeld, Kenzo, La Perla, Lanvin, Louis Vuitton, Luella Bartley, Marc Jacobs, Max Azria, MaxMara, Michael Kors, Miss Sixty, Miu Miu, Narciso Rodriguez, Peter Som, Prada, Proenza Schouler, Rag & Bone, Roberto Cavalli, Sonia Rykiel, Sportmax, Stella McCartney, Temperley, Tibi, Tuleh, Valentino, Vera Wang, Versace, Viktor & Rolf, Zac Posen}

Ready to Wear - Fall/Winter 2007: {6267, Alexander McQueen, Anna Sui, Anne Klein, BCBG Max Azria, Balenciaga, Balmain, Belstaff, Bill Blass, Blumarine, Carlos Miele, Carolina Herrera, Celine, Chado Ralph Rucci, Christian Dior, DKNY, Derek Lam, Dolce & Gabbana, Donna Karan, Dries van Noten, Emanuel Ungaro, Emilio Pucci, Etro, Fendi, Givenchy, Gucci, Hermes, ISSA, J. Mendel, Jasmine di Milo, Jean Paul Gaultier, John Galliano, Karl Lagerfeld, Kenzo, Lanvin, Loewe, Louis Vuitton, Luca Luca, Marc Jacobs, Marc by Marc Jacobs, Matthew Williamson, Michael Kors, Miss Sixty, Miu Miu, Oscar de la Renta, Peter Som, Prada, Rag & Bone, Reem Acra, Roberto Cavalli, Rodarte, Sonia Rykiel, Sportmax, Stella McCartney, Tibi, Tommy Hilfiger, Valentino, Versace, Viktor & Rolf, Zac Posen}
Haute Couture - Fall/Winter 2007: {Christian Dior, Christian Lacroix, Givenchy, Jean Paul Gaultier}

Ready to Wear - Spring/Summer 2008: {Alberta Ferretti, Alexander McQueen, Anna Sui, Aquascutum, BCBG Max Azria, Blumarine, Bottega Veneta, Carlos Miele, Carolina Herrera, Celine, Chanel, Christian Dior, D&G, DKNY, Daks by Giles Deacon, Derek Lam, Diane von Furstenberg, Diesel StyleLab, Dolce & Gabbana, Donna Karan, Dries van Noten, Fendi, Gianfranco Ferre, Giles Deacon, Hermes, J. Mendel, Jean Paul Gaultier, John Galliano, Karl Lagerfeld, Loewe, Louis Vuitton, Marc Jacobs, MaxMara, Michael Kors, Miss Sixty, Miu Miu, Nicholai by Nicky Hilton, Oscar de la Renta, Peter Som, Prada, Preen, Proenza Schouler, Rag & Bone, Roberto Cavalli, Rue du Mail, Sonia Rykiel, Sophia Kokosalaki, Sportmax, Stella McCartney, Thakoon, Tommy Hilfiger, Valentino, Versace, Zac Posen}

Source : Fashion Model Directory

Jessica Stam Canadian top fashion model biography and images (photos)

Jessica Stam Canadian top fashion model biography and images (photos)
Name: Jessica Stam
Nationality: Canadian
Ethnicity: Canadian
Hair Color: Blonde, Eye Color: Blue
Date of Birth: April 23 1986
Place of Birth: Kincardine, Ontario, Canada
Height: 5'10.5" ; 179cm
Measurements: (US) 34-24-34 ; (EU) 86.5-61-86.5
Dress Size: (US) 4 ; (EU) 34
Shoe Size: (US) 9 ; (EU) 41

Agencies:

Anna Sui 'Flight of Fancy' fragrance, Atsuro Tayama, Banila.B, Bonne Belle, Bottega Veneta, BCBG Max Azria, Bulgari, Cerruti Jeans, Calvin Klein 'CK One' fragrance, Christian Dior, DKNY, DKNY 'Delicious Night' fragrance, Dior beauty, Dolce & Gabbana, GAP, Giorgio Armani, Holt Renfrew, H&M, Kenzo, Loewe, Marc Jacobs, Martine Sitbon, Miss Sixty, Miu Miu, Prada, Roberto Cavalli for H&M, SJ, Valentino, Vera Wang, Versus

Magazine Covers:

Australia: 'Vogue' - November 2007
Canada: 'Toronto Fashion' - March 2004; 'Flare'- November 2004
China: 'Vogue'
France: 'Numéro' - August 2004; 'Vogue' - November 2006
Italy: 'Vogue' - September & November 2003; 'Vogue' - July & August 2004; 'Vogue Supplement' - September 2004; 'Vanity Style'
Japan: 'Spur' - November 2004; 'Vogue' - November 2004, 'Vogue' - May 2006; 'Vogue' - April, August & October 2007
Korea: 'Vogue' - January 2006; 'W' - February 2006; 'VogueGirl' - November 2006; 'Vogue' - April 2007
Mexico: 'Vogue' - August 2007
UK: 'Vogue' - August 2006; 'Vogue' - February 2007
US: 'i-D' - September 2004
Fashion Shows:

Ready to Wear - Spring/Summer 2003: {Chanpaul, Emilio Cavallini, Haneza, MM Facchinelli, Mary Ping, Michelle Janks, Morgan, Richard Tyler, Victor de Souza, Yuki Torii}

Ready to Wear - Fall/Winter 2003: {Clements Ribeiro, Emma Cook, Gibo, Jill Stuart, Julien MacDonald, Krizia, Luella, Marc Jacobs, Nicole Farhi, Preen, Ronald Mouret, Sophia Kokosalaki, Tyler}

Ready to Wear - Spring/Summer 2004 {Alessandro Dell'Acqua, Alexander McQueen, Amaya Arzuaga, Anna Sui, Atsuro Tayama, BCBG Max Azria, Borbonese, Chanel, Custo Barcelona, DKNY, Derek Lam, Gaetano Navarra, Guerriero, Just Cavalli, Lanvin, Louis Vuitton, Luella Bartley, Marc Jacobs, Marc by Marc Jacobs, Moschino, Moschino Cheap & Chic, Salvatore Ferragamo, Sonia Rykiel, Sportmax, Stella McCartney, Versus, Vivienne Tam, Y-3, Y & Kei}
Ready to Wear - Fall/Winter 2004: {Alexander McQueen, Anna Sui, Blumarine, Borbonese, Burberry, Chanel, Christian Lacroix, Cividini, D&G, DKNY, Dolce & Gabbana, Emilio Pucci, Hermes, Isaac Mizrahi, J Mendel, Jeffrey Chow, Jennifer Nicholson, Jill Stuart, Kenzo, La Perla, Lanvin, Loewe, Louis Vuitton, Marc Jacobs, Marc by Marc Jacobs, Martine Sitbon, Michel Klein, Miu Miu, Moschino, Moschino Cheap and Chic, Nanette Lepore, Nina Ricci, PHI, Prada, Rick Owens, Sonia Rykiel, Stella McCartney}

Ready to Wear - Spring/Summer 2005: {Alessandro Dell'Acqua, Anna Molinari, Anna Sui, BCBG Max Azria, Burberry, Byblos, Cacharel, Celine, Chado Ralph Rucci, Chanel, Charles Anastase, Christian Dior, Costello Tagliapietra, D&G, Diane von Furstenberg, Dolce & Gabbana, Donna Karan, Dries van Noten, Emanuel Ungaro, Emilio Pucci, Exte, Giles Deacon, Hermes, Jean Paul Gaultier, John Galliano, Kenzo, La Perla, Lancetti, Louis Vuitton, Marc Jacobs, Marc by Marc Jacobs, Michel Klein, Miu Miu, Moschino, Moschino Cheap and Chic, Nina Ricci, Peter Som, Pollini, Prada, Richard Chai, Sonia Rykiel, Sophia Kokosalaki, Sportmax, Stephen Burrows, Y and Kei, Zac Posen}
Haute Couture - Spring/Summer 2005 : {Jean Paul Gaultier}

Ready to Wear - Fall/Winter 2005: {Alberta Ferretti, Alexander McQueen, Ann Demeulemeester, Anna Molinari, Anna Sui, Antonio Berardi, BCBG Max Azria, Bottega Veneta, Burberry, Byblos, Cacharel, Celine, Christian Dior, Cividini, Cynthia Steffe, D&G, Diesel StyleLab, Dolce & Gabbana, Donna Karan, Dries van Noten, Emanuel Ungaro, Esteban Cortazar, Giles Deacon, Habitual, Hermes, Jean Paul Gaultier, John Galliano, John Varvatos, Just Cavalli, Kenzo, Love Sex Money, Marc Jacobs, Marc by Marc Jacobs, Matthew Williamson, MaxMara, Michael Kors, Moschino Cheap & Chic, Nanette Lepore, Peter Som, Pringle of Scotland, Reem Acra, Richard Chai, Roberto Cavalli, Roland Mouret, Sportmax, Sweetface, Versace}

Ready to Wear - Spring/Summer 2006: {Alberta Ferretti, Alessandro Dell'Acqua, Alexander McQueen, Anna Sui, Antonio Berardi, Atsuro Tayama, BCBG Max Azria, Balenciaga, Belstaff, Behnaz Sarafpour, Borbonese, Burberry, Cacharel, Celine, Chloe, Christian Dior, Cividini, Corso, Costello Tagliapietra, Cynthia Steffe, D&G, Dolce & Gabbana, Donna Karan, Dries van Noten, Dsquared2, Emanuel Ungaro, Esteban Cortazar, Etro, Givenchy, Hermes, Jean Paul Gaultier, Kenzo, L.A.M.B. by Gwen Stefani, La Perla, Lanvin, Libertine, Louis Vuitton, Michael Kors, Miu Miu, Moschino, Nanette Lepore, Nina Ricci, Peter Som, Prada, Proenza Schouler, Roberto Cavalli, Roland Mouret, Salvatore Ferragamo, Sportmax, Stella McCartney, Temperley, Trend Les Copains, Tuleh, Valentino, Versace, Viktor & Rolf, Y-3}
Ready to Wear - Fall/Winter 2006: {Alberta Ferretti, Alessandro Dell'Acqua, Anna Molinari, Anna Sui, BCBG Max Azria, Balenciaga, Belstaff, Burberry, Cacharel, Celine, Chloe, Christian Dior, D&G, DKNY, Dolce & Gabbana, Donna Karan, Dries van Noten, Dsquared2, Emanuel Ungaro, Emilio Pucci, Etro, Gai Mattiolo, Givenchy, Hermes, Iceberg, J. Mendel, Jasmine Di Milo, Jean Paul Gaultier, Jill Stuart, John Galliano, Kenzo, La Perla, Louis Vuitton, Luella Bartley, Malo, Marc Jacobs, Marc by Marc Jacobs, MaxMara, Miu Miu, Moschino Cheap & Chic, Nina Ricci, Oakley, Peter Som, Pringle of Scotland, Rag & Bone, Roberto Cavalli, Sonia Rykiel, Sportmax, Strenesse, Trend Les Copains, Valentino, Viktor & Rolf, Zac Posen}

Haute Couture - Fall/Winter 2006: {Armani Prive, Chanel, Christian Dior, Givenchy, Jean Paul Gaultier, Valentino}
Ready to Wear - Spring/Summer 2007: {6267, Alexander McQueen, Anna Molinari, Anna Sui, BCBG Max Azria, Balenciaga, Balmain, Belstaff, Blumarine, Burberry, Carolina Herrera, Celine, Chloe, Christian Dior, Christian Lacroix, D&G, DKNY, Dolce & Gabbana, Donna Karan, Dries van Noten, Dsquared2, Emanuel Ungaro, Emilio Pucci, Etro, Fendi, Gaetano Navarra, Givenchy, Gucci, Hermes, J. Mendel, Jasmine di Milo, Jean Paul Gaultier, Jenni Kayne, John Galliano, Karl Lagerfeld, Kenzo, La Perla, Lanvin, Louis Vuitton, Luella Bartley, Marc Jacobs, Max Azria, MaxMara, Michael Kors, Miss Sixty, Miu Miu, Narciso Rodriguez, Peter Som, Prada, Proenza Schouler, Rag & Bone, Roberto Cavalli, Sonia Rykiel, Sportmax, Stella McCartney, Temperley, Tibi, Tuleh, Valentino, Vera Wang, Versace, Viktor & Rolf, Zac Posen}

Ready to Wear - Fall/Winter 2007: {6267, Alexander McQueen, Anna Sui, Anne Klein, BCBG Max Azria, Balenciaga, Balmain, Belstaff, Bill Blass, Blumarine, Carlos Miele, Carolina Herrera, Celine, Chado Ralph Rucci, Christian Dior, DKNY, Derek Lam, Dolce & Gabbana, Donna Karan, Dries van Noten, Emanuel Ungaro, Emilio Pucci, Etro, Fendi, Givenchy, Gucci, Hermes, ISSA, J. Mendel, Jasmine di Milo, Jean Paul Gaultier, John Galliano, Karl Lagerfeld, Kenzo, Lanvin, Loewe, Louis Vuitton, Luca Luca, Marc Jacobs, Marc by Marc Jacobs, Matthew Williamson, Michael Kors, Miss Sixty, Miu Miu, Oscar de la Renta, Peter Som, Prada, Rag & Bone, Reem Acra, Roberto Cavalli, Rodarte, Sonia Rykiel, Sportmax, Stella McCartney, Tibi, Tommy Hilfiger, Valentino, Versace, Viktor & Rolf, Zac Posen}
Haute Couture - Fall/Winter 2007: {Christian Dior, Christian Lacroix, Givenchy, Jean Paul Gaultier}

Ready to Wear - Spring/Summer 2008: {Alberta Ferretti, Alexander McQueen, Anna Sui, Aquascutum, BCBG Max Azria, Blumarine, Bottega Veneta, Carlos Miele, Carolina Herrera, Celine, Chanel, Christian Dior, D&G, DKNY, Daks by Giles Deacon, Derek Lam, Diane von Furstenberg, Diesel StyleLab, Dolce & Gabbana, Donna Karan, Dries van Noten, Fendi, Gianfranco Ferre, Giles Deacon, Hermes, J. Mendel, Jean Paul Gaultier, John Galliano, Karl Lagerfeld, Loewe, Louis Vuitton, Marc Jacobs, MaxMara, Michael Kors, Miss Sixty, Miu Miu, Nicholai by Nicky Hilton, Oscar de la Renta, Peter Som, Prada, Preen, Proenza Schouler, Rag & Bone, Roberto Cavalli, Rue du Mail, Sonia Rykiel, Sophia Kokosalaki, Sportmax, Stella McCartney, Thakoon, Tommy Hilfiger, Valentino, Versace, Zac Posen}

Source : Fashion Model Directory

White skin the right skin for fashion models in India

The faces of white women and men, mostly from Eastern Europe, stare out from billboards, from the facades of glitzy, glass-fronted malls and from fashion magazines in India. At an international automobile show last month in New Delhi, most of the models were white.

The presence of Caucasian models in Indian advertisements has grown in the past three years, industry analysts say. The trend reflects deep cultural preferences for fair skin in this predominantly brown-skinned nation of more than 1 billion people. But analysts say the fondness for "fair" is also fueled by a globalized economy that has drawn ever more models from Europe to cities such as Mumbai, India's cultural capital.

"Indians have a longing for that pure, beautiful white skin. It is too deep-rooted in our psyche," said Enakshi Chakraborty, who heads Eskimo India, a modeling agency that brings East European models here. "Advertisers for international as well as Indian brands call me and say, 'We are looking for a gori [Hindi for white] model with dark hair.' Some ask, 'Do you have white girls who are Indian-looking?' They want white girls who suit the Indian palate."

Family elders commonly comment on a newborn baby's color, after checking out the gender. One of the best-selling skin creams in India is called Fair & Lovely. A men's version, Fair and Handsome, was launched last year.

"The Indian mind-set prefers light skin. My pictures are routinely Photoshopped to make me look a bit lighter -- a lot lighter, actually," Riya Ray, 23, a dark-skinned Indian model, said with a laugh. "But when I work in Britain and France, my color is praised as exotic. It is a two-way trend: Indian models are going abroad, and foreign models are coming here."

Advertisers say that white female models appeal to them because they are typically less inhibited than their Indian counterparts when it comes to showing skin and posing in lingerie.

International fashion magazines in India, such as Cosmopolitan, Elle, Marie Claire and Vogue, regularly feature white women in their spreads. The fashion features editor of Vogue's Indian edition, Bandana Tiwari, calls the approach "going glocal," combining the words "global" and "local" to describe the new urban Indian consumer.

"When we put the white model in Indian clothes, it is a cultural exchange. It shows India's economic self-confidence," Tiwari said. "Of course, it also caters to the general feeling that 'fair' and 'beautiful' go together. For a rickshaw-puller who earns 2 dollars a day, seeing a fair-skinned woman is an escape, a fantasy."

Source : Asian Pacific Post.

White skin the right skin for fashion models in India

The faces of white women and men, mostly from Eastern Europe, stare out from billboards, from the facades of glitzy, glass-fronted malls and from fashion magazines in India. At an international automobile show last month in New Delhi, most of the models were white.

The presence of Caucasian models in Indian advertisements has grown in the past three years, industry analysts say. The trend reflects deep cultural preferences for fair skin in this predominantly brown-skinned nation of more than 1 billion people. But analysts say the fondness for "fair" is also fueled by a globalized economy that has drawn ever more models from Europe to cities such as Mumbai, India's cultural capital.

"Indians have a longing for that pure, beautiful white skin. It is too deep-rooted in our psyche," said Enakshi Chakraborty, who heads Eskimo India, a modeling agency that brings East European models here. "Advertisers for international as well as Indian brands call me and say, 'We are looking for a gori [Hindi for white] model with dark hair.' Some ask, 'Do you have white girls who are Indian-looking?' They want white girls who suit the Indian palate."

Family elders commonly comment on a newborn baby's color, after checking out the gender. One of the best-selling skin creams in India is called Fair & Lovely. A men's version, Fair and Handsome, was launched last year.

"The Indian mind-set prefers light skin. My pictures are routinely Photoshopped to make me look a bit lighter -- a lot lighter, actually," Riya Ray, 23, a dark-skinned Indian model, said with a laugh. "But when I work in Britain and France, my color is praised as exotic. It is a two-way trend: Indian models are going abroad, and foreign models are coming here."

Advertisers say that white female models appeal to them because they are typically less inhibited than their Indian counterparts when it comes to showing skin and posing in lingerie.

International fashion magazines in India, such as Cosmopolitan, Elle, Marie Claire and Vogue, regularly feature white women in their spreads. The fashion features editor of Vogue's Indian edition, Bandana Tiwari, calls the approach "going glocal," combining the words "global" and "local" to describe the new urban Indian consumer.

"When we put the white model in Indian clothes, it is a cultural exchange. It shows India's economic self-confidence," Tiwari said. "Of course, it also caters to the general feeling that 'fair' and 'beautiful' go together. For a rickshaw-puller who earns 2 dollars a day, seeing a fair-skinned woman is an escape, a fantasy."

Source : Asian Pacific Post.